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Lupulado - Join the #WineREvolution

Lupulado (wine with hops) is the first in a series of winefundings created to launch disruptive wines.

Ruben Gago

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Riofrío de Aliste
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901€
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¡Welcome all to this new winefunding!

(Winefunding =Crowdfunding for wine)

Let's face it: we like winefundings (And we know you like them too). We like them so much that we are launching not one but a series of winefundings (5 in total, with a lenght of 3 weeks each one) which we are going to use (with your help) to launch disruptive wines. We’ll be launching wines that don’t exist. Fun wines made to be freely enjoyed, with no strings attached. We will bring you new textures, flavours, aromas, perceptions, packaging, etc with only one target in mind: To find new ways of enjoying wine.

This is kind of a club where you will be somehow a judge, because we won’t release the product if you don’t like the idea (even though we had already done its development).

There’s a rule you’ll have to follow though, only one important rule: Forget what you have learned about wine, it won’t be applicable from now on.

If you enjoy drinking always the same thing and like to follow the herd, we regret to say this might not be what you're looking for.

On the other hand: Adventurers, we welcome you!

Let’s now begin with winefunding #1: Lupulado.

Lupulado: Join the #WineREvolution

To start with let’s begin looking back into history, some 9000 or 10000 years BC, when mankind discovered how to grow cereals and, for the first time ever, they could settle down: The crops they could harvest would be enough for them to survive through the whole year long. They built houses and stored grains in it. Probably because one of those lucky accidents some people randomly have, grains were broken and mixed with water. Then, the mixture fermented creating one of the oldest alcoholic drinks we know: beer.

Over time, people added a mixture of different herbs (Called Grut) to add flavor and aroma to its beer. At some point in Middle Ages, hops started to be used in beermaking, as a substitute of Grut. Hops, with its characteristic aroma and distinctive flavours were able to balance the sweetness of malt and made beer last longer. Since then, we have associated hops with beermaking.

Let’s fast forward now some centuries in time, until just some months ago, right at the time when we were thinking in creating a substitute for wine to be consumed during summer time. At that time we got a present: a hops plant. And we thought: What if we add hops to wine??

So we tried, and the product was amazing! It was still wine but its aromas were dominated but those aromas hops brought: herbal, citric, tropical or mixed; depending on the variety used. The resulting wine ends with a lightly bitter touch and leaves a refreshing feeling in your mouth, such as beer does.

And there’s one more thing: as hops act as a preservative agent, we can avoid using sulphites when bottling!.

Now, in this winefunding campaign we’re bringing you the first wines created with hops (Ever?) in red, white and rose.

All of them are surprisingly tasty and really fun!

Where is your money going

Each pledge will go to the creation, packaging and shipping of your wine and what may remain will be invested in research and development of new innovative ways of enjoying wine.

¿Why backing this winefunding?

If you like exploring, discovering and trying brand new things and particularly brand new things coming from the wine world, you will love what we’ll bring you, we promise.

In addition, by backing our project you are helping us to discover and release new wine products created to bring back wine to where it belongs: a drink to be enjoyed, not punctuated.

And, going further yet, when backing this project you are helping with local development in our región and also promoting innovation as a tool for generating development and wealth.

About the rewards

Every wine reward you'd get in this winefunding will be created using the following grapes: Lupulado Red will be created with mencia and tempranillo grapes; Lupulado White will be created with verdejo grapes; Lupulado Rose will be created with prieto picudo grapes. Hops varieties to be used will be Northern Brewer, Nugget, Columbus and Citra (Although a change in those may be possible).

Shipping is included for Iberian Peninsula (Spain mainland and Portugal mainland) in the price of each reward. If you want your reward to be shipped to our Islands, Europe or anywhere else in the world, please contact us.

Wine Tasting This is a new wine tourism related activity we’re launching worth 22€ per person.

You can find all the information of this wine tasting activity here

Rewards #3 and #4 in this winefunding campaign include an invitation to enjoy a free wine tasting in our village (Every backer will be able to bring 5 more people along to this tasting -It will be free for them all but the tasting won't include a complimentary bottle in this case-).

If you choose Rewards #0, #1 y #2 you’ll get a 50% discount in this wine tasting activity (A mínimum group of 6 people will be required).

Shipping your reward

All the rewards in this winefunding will be shipped during the first two weeks of December 2018, right before Christmas.

Further info and questions

For any question you may have related to this winefunding campaign (About the campaign itself, its rewards, making your pledge through wire transfer, etc) you can contact us using the contact form in our website , using Facebook’s Messenger in our Facebook profile , using Twitter’s chat or by sending an email to [email protected]

We’ll get back to you quickly!

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Lupulado: Join the #WineREvolution

FAQ

  • Lupulado: What does it taste like?

    You may be wondering what’s the taste of Lupulado like. We’ll try to describe its flavours so you can get a picture of their taste here:

    Lupulado Red: It is based on young red mencia (mainly) and tempranillo grapes. We use for this wine nugget, northern brewer and citra hops. That way, the resulting wine’s got a lot of red and black fruits on it, is light and fresh. The hops add a subltle herbal touch (nugget and northern brewer) and some tropical and citric fruits (citra). In the end you’ll find a light bitter touch, some astringency and this characteristic fresh sensation in your mouth.

    Lupulado Rose: We use prieto picudo grape and northern brewer, columbus and citra hops. So, the resulting wine is light and highly aromatic, it’s got an intense fruity aromas integrated with the herbal touch and tropical-citric fruits added by hops. As in the previous case, you’ll find in the end a light bitter touch and a refreshing sensation.

    Lupulado White: It is made with verdejo grapes, using citra hops in this case. This particular wine is incredibly aromatic (A lot of flowers and some citric aromas from the grapes plus tropical fruits and citrus aromas from hops), light and fresh, and ends with a very subtle bitter touch; leaving your mouth watering.

Do you have any other queries or questions?

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8 comments

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  • Dispel

    Dispel

    over 7 years

    Mucho éxito con la innovación!

  • Ruben Gago

    Ruben Gago
    Author

    over 7 years

    Muchas gracias!!! Ya queda menos :)

  • martuja

    martuja

    over 7 years

    Vamos Rubén! Muchísima suerte!!! Un beso.Marta

  • Ruben Gago

    Ruben Gago
    Author

    over 7 years

    Oleeeee!

  • Juan Francisco Roman Moran

    Juan Francisco Roman Moran

    over 7 years

    Caña aquí de Lupulado!!

  • Juan Francisco Roman Moran

    Juan Francisco Roman Moran

    over 7 years

    Caña aquí de Lupulado!!

  • Ruben Gago

    Ruben Gago
    Author

    over 7 years

    Gracias!! Prometemos no defraudar

  • moai

    moai

    over 7 years

    Confiando en vosotros

#02 / Apariciones en prensa

Hola!!

Compartimos con vosotros los link a varios medios que se han hecho eco del lanzamiento de Lupulado ayer (pincha para leer el artículo):

La Opinión
La Vanguardia

Os recordamos también que hoy a las 21,30 salimos en el programa El Arcón de RTVCyL (La 7).

Comprtidlo con vuestros amigos que Lupulado termina mañana Domingo a las 20h!!!!

Gracias a tod@s!!!!

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#01 / Salimos en la tele!!

Queridos amig@s:

Recientemente tuvimos la enorme fortuna de recibir en nuestra tierra al gran periodista Javier Pérez Andrés, quien acudió junto con su equipo de El Arcón a grabar uno de sus programas focalizado en los vinos que hacemos en nuestra tierra (Vinos de la Sierra de la Culebra).

El resultado lo podréis ver en la 7 de RTVCyL este próximo Sábado a las 21,30 h o el Domingo a las 19,30h (También se colgará en youtube posteriormente para que podáis verlo si el canal no se ve en vuestra casa).

Por el momento podéis ver el anuncio aquí

Esperamos que os guste y que sirva para revitalizar este winefunding!!!!

Compartidlo que sólo quedan 3 días!!!

Y no os perdáis el programa!!!

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